Created by husband and wife duo Jeffrey and Kym Lubell, True Religion combines his love of classic rock and her hip-hop and R&B style to produce a trendsetting line made to exceed all expectations of denim. True Religion Brand Jeans was established in December of 2002 to take denim in a refreshing new direction. The Los Angeles based premium denim company has become known for its intense attention to detail: from the fashion-forward seams, to the remarkable embroidery and innovative hand-sanded vintage washes.
